Down: The Dating App Bringing The Shame Away From Getting Down

TL;DR: Whether you are searching for a safe spot to date or a personal place to connect, Down could be the no. 1 app to make to, specifically if you’re a woman. With 2 million customers and 50 percent of suits meeting IRL, obtaining a date or acquiring down has never been simpler or higher fun. 

Sex often is actually a taboo topic, especially if youare looking for it. However, online dating often is just as taboo.

Exactly how could you be meant to simply turn out and state all you want is actually a hookup without experiencing accountable? You do it through Down software.

Or just how are you currently likely to open your self around internet dating in case you are not comfortable aided by the atmosphere? Once again, you will do it through Down application.

Down is one of secure and private way to state what you need (and obtain what you want) – no pity or worry!

How-to “Get Down” or “Get Date”

out-of expanding frustration using internet dating market, Colin Hodge cofounded Down (previously usually Bang with Friends) in January 2013 as a way for individuals clearly, and in private, state whatever theyare looking for without embarrassment.

Users, whose ordinary age ranges between 18 and 35, sign in through Facebook, and Down uses their friends, buddies of pals also associations to generate matches.

For some thing more serious, people can choose to “Get Date,” however if they really want anything even more everyday, then they can choose “Get Down.'”

Maintaining the anonymous theme, regardless a person chooses, anyone on the other end cannot see who they are until they also elect to get a date or get down.

Unlike most internet dating sites, consumers do not have to submit a lengthy profile with clever anecdotes, and engagement is entirely secret unless the members elected otherwise.

Users are provided a Bangability score, which Hodge stated is actually a “key formula” based on how many individuals have actually viewed all of them and how many people are interested in conference for either a date or even for acquiring straight down.

Down, you’ll find on apple’s ios and Android, is also launching another feature also known as “regular Picks,” in which people get the 10 most readily useful suits throughout the day in the place of being forced to swipe through hundreds, otherwise thousands, of individuals to locate a match.

“it’s simply an easy way of swallowing in to the software, spending half a minute following going on together with your day – ensure you get that go out install for the week and feel like it is not an overwhelming process, but it is something merely matches in the existence,” Hodge stated.

Maybe not another sketchy hookup app

So what keeps Down from getting grouped with spammy hookup apps? Trustworthiness.

Down took that which was missing from the marketplace (a dating internet site that’s not scammy or appearing to be as well best) and produced a means for individuals in order to connect in a way that they know is actually going for what they want rather than wasting their unique time.

“We’re very much accustomed to individuals type of sugar-coating the online dating scene,” Hodge said. “We desired to provide folks an even more honest strategy to relate with both and make certain we’re not, frankly, bullshitting them,” he said.

This sincerity is reflected in Down’s user base.down3

According to Hodge, the company got the personal way of gaining traction, making use of recommendations to spread the news headlines towards website, that has generated a very real product and customers.

“that is kept the standard of the website greater. It is also held the percentage of men and horny women matched and taking place a romantic date higher,” the guy said.

Another enjoyable fact: it is mostly women who need to get down.

Hodge said 75 per cent of women decide to get down compared to 65 percent of males, pointing out safety once the explanation.

“honestly it is a less dangerous planet than simply satisfying total strangers,” he said. “you want to give women the opportunity to be the same component into the courting procedure also to experience the independence to decide on whatever goal they really want.”

a modern secret admirer

The response from consumers has become overwhelmingly thankful. Hodge mentioned folks are thrilled getting somewhere in which they can say what they want without judgment, and Down is happy to give it in their eyes.

“Everyone is carrying this out anyhow offline, so we might as well provide them with technology to do it in a better way,” the guy said. “We realized, especially for the younger generation, there was a necessity to carry dating to the contemporary age and then make it much easier.”

Hodge promotes consumers to anonymously invite friends they want to get all the way down with through web site. While guessed it – the person you invite wont know it’s you until they sign up.

“We want visitors to receive people they know in a key method through software, and I genuinely believe that raises everyone’s odds of success,” the guy said. “It is a modern-day secret admirer notice it is possible to deliver to your friends via text message.”

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